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Boeken van Gary Armstrong

Philip Kotler Gary Armstrong Lloyd Harris Nigel Piercy
Principes van marketing
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Met deze 8e editie van Principes van marketing bieden we jou meerwaarde door je op een brede maar ook praktische en plezierige manier kennis te laten maken met de fascinerende wereld van moderne marketing. Meer
Gary Armstrong Philip Kotler
Marketing: An Introduction, Global Edition
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'Marketing: An Introduction' shows you how creating and capturing customer value drives effective marketing strategies. Meer
Philip Kotler Gary Armstrong
Principles of Marketing, Global Edtion
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In a fast-changing, increasingly digital and social marketplace, it's more vital than ever for marketers to develop meaningful connections with their customers. Meer
Gary Armstrong Phil Kotler Lloyd Harris Hongwei He
Principles of Marketing
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In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. Meer
Ahmad Tolba Anwar Habib Philip Kotler Gary Armstrong
Principles of Marketing (Arab World Editions) with MyMarketingLab
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Discover what makes a marketing campaign successful in this rapidly developing region through the Arab edition of this widely acclaimed textbook. Kotler and Armstrong’s hugely successful approach has been adapted specifically for the Arab world, using Arab-world business examples, case studies and statistics as well as cultural and demographic insights. Meer

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